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Vedett x Komrads

Vedett x Komrads

Celebrating the EXTRA

Maybe you remember the photos of people who circulated on Vedett bottles for years? A cool way to connect Vedett fans. Vedett searched for a new way to give these labels an extreme make-over anno 2022. 


Fan photos were replaced by social thumbnails that link through a QR-code to videos on Instagram, among others. Here, everyone can discover stories about festivals, catering businesses, people and places that have something extra.



Vedett x Komrads

We had the honour of sharing our story via the Vedett label as well. 

For a couple of weeks you could spot us on the Vedett bottles with a personalised Komrads label. Scanning the QR-code on the bottle took you to a video, where the story of Komrads was told. 


Did you missed this? Watch it here... 

 

Komrads makes sneakers EXTRA sustainable!

Komrads makes apples EXTRA fashionable!

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